Persistent inequalities continue to prevail on the dark side of today's powerful media platforms. Companies like Facebook and Google possess the power to shape ideologies, beliefs, and desires by offering a range of services from providing Internet access to supplying infrastructures for the accumulation and organization of information. The panel will discuss emerging forms of digital colonialism while looking into various examples of opposition and resistance. Can we confront the subtle and hidden forms of this new cultural hegemony? Who are (or aren’t) the new digital subalterns? Focal points of discussion include the defeat of Facebook’s Free Basics service in India, the politics of the Google Cultural Institute, and new transcultural forms of resistance.